September 16th, 2007
Tips and Tools
301 Yes or No???
Very interesting guys… I too am a “serial entrepreneur” and have similar, or almost identical goals Bryan, with many similar initiatives. I’ve spent countless hours on these issues, such as the use of ‘www’ or not… Here’s a great article
http://www.seobook.com/archives/001714.shtml
Unfortunately I didn’t create a following like Bryan to help me through, so I ended up learning all of this stuff on my own….
(Currently VP of . As well,
The good part of this is that I might be able to explain in understandable terms.
For those of you using WordPress, or any other LAMP based software (LAMP = Linux, Apache,MySql,PHP) you’ll have a file called .htaccess in the root of your installation. Basically it’s located in a folder called ‘public_html’ or it’s shortcut, ‘www.’ When you open this file, you can simple add a few lines of “code” to redirect traffic from http://daynger.com to http://www.daynger.com. When the bots, or spiders, come crawling, the too will get redirected. This is commonly known as a 301 redirect.
Here’s what I’ve added to the .htaccess file to make sure the 301 redirect is accomplished.
RewriteCond %{HTTP_HOST} ^pawnder.com [NC]
RewriteRule ^(.*)$ http://www.pawnder.com/$1 [L,R=301]
Another BIG issue that needs consideration here is DUPLICATE CONTENT. When there is no 301 redirect, as you know, the bots see two separate sites. Well, if your site has content similar, or identical, to content on another site (even if it’s yours), that’s a nice big kick in the ass from google… so be careful.
Here’s a decent site I found with some interesting tools and ideas. http://www.ragepank.com/tags/301/
(just found this site a moment ago)
In summary, it’s important to do this. And while the discussion is on linking and their naming conventions, it might be a good idea to implement SEF (Search Engine Friendly) URL’s.
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